At retail terminals, packaging has become a silent "salesman". Technavio research shows that fresh food packaging with functional design can afford 31% more than ordinary products.
Three key design breakthroughs of Sequoia Enterprise
- Transparent window on top: Visibility is increased by 40%, stimulating consumers' impulse to buy;
- Anti-slip texture on the bottom: supermarket operation error rate is reduced by 62%, reducing the risk of cargo damage and employee injuries;
- Intelligent humidity management: The built-in patented humidity pad reduces condensation by 80% and extends the shelf life by 1.5 days.
Commercial results verification
- Shelf conversion rate jumped from 18% to 27%;
- Customer complaint rate decreased by 73%;
- Unit shelf profit increased by 22%.
- Procurement implementation path
- Demand diagnosis: Use 3D scanning technology to analyze product size, respiration rate and other characteristics;
- Prototype testing: Require suppliers to provide structural prototypes that can load real products for drop/stacking tests;
- Data iteration: Track sales data through RFID and continuously optimize packaging design.
Avoid choosing suppliers that only provide standard module solutions. Customization capabilities should include:
- Structural engineering team support;
- Quick proofing service;
- Compatible with e-commerce direct shipping packaging.
Sequoia Enterprise based in Hong kong. The company has first-class production equipment, We have 4 lines of the automatic thermoforming production lines, strict control, clean and excellent production environment, professional technicians. Welcome to contact us to order Fruit Clamshell, Vegetables Clamshell, Fruit Tub, Salad Tub, Label Sticker, UPC Label, Meat Tray, Plastic Egg Box...
